GPS-enabled satellite OutDoor Unit is a 'world first'

Residing in the Low-Noise Block (LNB) of a subscribers' satellite dish, the solution allows operators to better position dish installations and reduce metering equipment costs and truck rolls. By combining GPS-enabled ODU technology with an STB, operators can quickly locate and validate a subscriber's home location.

GPS technology within the LNB also allows operators to geo-lock content to subscribers. This uses a subscriber's location to deliver video content specific to the subscriber's service address, ensuring the delivery of personalised services, and preventing costly theft of service for operators. Previously, content geo-locking was only available through an external device attached to subscriber's STB, which was costly.

"By combining Broadcom's field-proven satellite ODU technology with GPS functionality, we are able to provide operators with the capability to more conveniently and cost-effectively track the location of their equipment and prevent redistribution of content to nonsubscribers," commented Nicholas Dunn, Vice President, Direct Broadcast Satellite Marketing, Broadcom. "This integrated technology can also open the door to operator delivery of location-based social media and business applications, providing subscribers with targeted content such as information on local service providers, retail operations and restaurants, or a specific televised event."